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Creators continually lose out on 45-65% of potential revenue because they can’t convert audiences on social media into repeat customers. Algorithms and lack of data visibility mean creators don’t really own their fanbases. For fans, there is no easy way to have intimate experiences with all their favorite creators because most monetization is focused on paid member- ships which makes it difficult to support beyond their top 1 or 2. Rivet lets creators quickly set up a personal fan community platform and web- site that fans can sign up to. Creators build repeat customers through owning their fan data, increasing digital and physical product sales via gamified engagement scores, fun rewards, and exclusive offers that drive revenues.

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